iOverkill
iMarketing has just jumped the shark. iTunes was okay, iPod was okay, too. So was iLife. But now the iTouch? Even though I’d like to buy one, I feel dirty every time I say it. And the other day, Ross told me that Apple and Volkswagen are in talks to produce an iCar. I can’t see anyone approving the iBug moniker, but stranger things have happened. i[insert word here] is now forever associated with Apple, so you could argue that to lose the iMoniker would be to lose brand identity. But just like using animated gifs on a website, Apple, don’t do it just because you can. Put a little more thought into it.
Ross: “The iCar is going to run on Steve Job’s ego.” < Best. quote. ever.
Pam: “No chance of that car ever running out of juice.”
